Better For Planet

Your food has a footprint. The good news? You can shrink it.

Every bite has an impact. From carbon emissions to land and water use, the food we eat shapes the world around us. Here are the facts behind why choosing plants can make a difference.

LET'S TALK CARBON.

When scientists compare the environmental impact of different foods, one thing comes up again and again: Carbon.

Not all foods leave the same footprint.

Animal meat consistently produces significantly more greenhouse gas emissions than plant-based alternatives because emissions are generated at every stage of production, from growing animal feed and raising livestock to transport, processing and refrigeration.

That's largely because cattle produce methane, a greenhouse gas that has a much greater warming effect than carbon dioxide over shorter timescales.

That's because raising animals still requires feed, land, water, energy and transport before food ever reaches your plate.

THIS™ products skip animal farming altogether, avoiding many of the emissions that are built into conventional meat production.

SO... WHAT'S THE DIFFERENCE?

THIS™ products don't:

  • Require animal farming or raising livestock.
  • Produce methane from digestion (which is a greenhouse gas far more potent than carbon dioxide over shorter timeframes)
  • Grow feed for animals
  • Need animal transport
  • Use slaughterhouses
  • Need meat processing

THIS™ is just plants doing what plants do.

Why trust THIS™? SHOW US THE RECEIPTS.

THIS™ info comes from publicly available nutrition and environmental data.

For the full methodology, data sources, and how we selected representative products, click on our substantiation document. Because good decisions start with good information.

Download our Substantiation Document

SEE THE FULL PICTURE

Explore how animal welfare connects to nutrition and environmental impact across the THIS™ facts hub.

Protein FibreIron and Vitamin B12 Fat and Saturated FatBETTER FOR ANIMALS